Dell vs. Apple Essay - 4538 Words

Michael Dell founded Dell in 1984 at the age of 19. Steve Jobs and Steve Wozniak designed Apple Computer on April 1, 1976. As both companies continue to grow they have contributed to a wide impact on competiveness and efficiency towards strategic goals. Dell Computer Corporation is one of the most visible success stories in the computer market. By selling personal computers directly to customers over the Internet, offering a build-to-order sales system, and then linking suppliers, workers, managers, customers, and service personnel together on the Internet, Dell has built a series of rapid-response systems that have revolutionized organizational communication. Dell’s rapid-response systems have led to fear, admiration, and attempts at†¦show more content†¦Second, Dell has a rapid-response system for providing customer service. This interactive real-time communication system can be accessed by telephone or computer for personal or automated technical and customer sup port in dealing with computer problems. This service is toll free 24 hours a day, seven days a week throughout the world in multiple languages. Dell monitors these service interactions in order to construct maintenance profiles on each piece of equipment and the appropriate instructions for its use, and to develop appropriate repair sequences for each type of problem for use by its live and automated repair processes. Such profiles allow Dell to warn customers of potential problems, develop clear problem correction routines, and access equipment and worker performance in manufacture and assembly. This interactive customer service system has won Dell awards from Fortune Magazine, PC World Magazine, Windows Magazine, and Best Buy Stores as the number one computer firm in customer service. Third, Dell has a rapid-response system for linking all suppliers, workers, managers, and customers to Dell’s value chain. This interactive real time communication system is employed to order parts, manufacture and outsource computer modules, and coordinate assembly and distribution of products to customers. Managers employ this system for all human resource functions, workers and suppliers for all coordination sequencing and quality control processes,Show MoreRelatedApple vs Dell1622 Words   |  7 PagesBACKGROUND On January 24, 1984 Apple introduced the first commercially successful personal computer using a mouse and a graphical user interface[i].Since then the war between PC and Mac users has lived. Claims have been made that Apple is too expensive and PC’s are too slow and of cheap quality. After the introduction of Microsoft’s Windows in 1985 the PC market has been dominated due to Microsoft’s Windows operating system[ii]. 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In mid-2012, Apple had cash and short-term investments of $27.65 billion, accounts receivable of $14.30 billion, current assets of $51.94 billion, and current liabilities of $33.06 billion. a.  What was Apple’s current ratio? Current Ratio = Current Assets / CurrentRead MoreAnalysis of Apple3308 Words   |  14 PagesTABLE OF CONTENTS 3 Apple – An Introduction 3 Macroeconomic Trends 4 Technical Analysis 5 Fundamental Analysis 8 Analysis of Financing Activities 8 Investments and Capital Budgeting Decisions 10 Industry Analysis 11 Performance Analysis APPLE INTRODUCTION Established in 1976, Apple ignited the personal computer revolution with the Apple II and the Macintosh. Today, Apple designs, manufactures and markets personal computers, portable digital music players and mobile communication devices as well